Volume XII Articles

• Going Public: Is It for You?

Human Resources:

• Hiring, Retaining and Firing Employees: Your Most Valuable Asset
• Apprenticeship Programs Help Train the Nations Youth as Tomorrows Work Force
• Get to Know OSHA as a Friend, Not a Foe
• Choosing a Health Care Plan: Clearing Up the Confusion
• Keeping Your Feet in Shape: Orthotics May Be the Answer
• Welfare-to-Work Efforts Are Making a Difference

International:

• Trade Missions: Launch Yourself into New Markets

Operations

• Do-It-Yourself Market Research: Put a Powerful Big Business Tool to Work for You
• Top-Level Advice on Improving Your Bottom Line: Profitability Strategies from the Owners of Some Exceptionally Successful Small Businesses
• The Inside Scoop on Outsourcing: How the Year 2000 Bug May Force Your Hand
• Getting Crammed, Slammed and Scammed in the 90s
• Family-Owned Business Success: Leveraging Advantages and Mastering Challenges
• The Art of Effective Negotiation: Both Sides Win

Sales & Marketing

• How to Communicate in a Crisis
• The Art of Turning Calls into Customers
• Signage: Your Biggest Business Card
• Tapping into the Lucrative and Elusive Home-Based Business
• When It Comes to Adding Excitement to Business Nothing Succeeds Like Events

Strategic Planning:

• Reinvention: Todays Business Imperative

Technology

• The Expanding World of E-Commerce: Two Entrepreneurial Success Stories