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The nation's economy is thriving, the business climate is vibrant and unemployment
is at its lowest level in years. Alas, just as every cloud has its silver lining,
every boom has its bust. Along with economic prosperity has come a labor shortage,
especially at the entry level.
Fortunately, an answer exists to this dilemma-an almost untapped pool of talent
looking for that "first-step opportunity" to bootstrap themselves and their
families into a better quality of life and ensure brighter prospects for the
future. They are the nation's nearly four million welfare recipients and the
government will help businesses that hire them by providing up to $8,500 per
employee in federal tax credits!
In 1996, the Personal Responsibility and Work Opportunity Act ended welfare
as it had traditionally been structured. No longer will recipients be allowed
to stay on public assistance for years on end, trapped in a cycle of hopeless
dependence. The new program imposes a five-year lifetime limit on welfare benefits
and requires adults with families to work in order to receive benefits after
two years.
Recognizing that private enterprise is the key to helping welfare families
build independence, the CEOs of Burger King, Monsanto, Sprint, United Airlines
and UPS formed the Welfare to Work Partnership. Launched in May 1997, its goal
is to spearhead the welfare-to-work effort by building a network of companies
committed to hiring and retaining people on public assistance without displacing
current workers.
In 1997, its first year of operation, member companies collectively hired 135,000
welfare recipients, a number the organization hopes to double by its second
anniversary in May 1999. Today the Welfare to Work Partnership has 6,500 member
companies, 75 percent of which are small businesses with 250 employees or less;
45 percent have less than 25 employees.
Membership is free and open to any business that has hired or pledged to hire
welfare recipients without displacing existing workers. In return, members can
expect a broad range of resources to help them in their efforts including:
Printed materials such as the Blueprint for Business book, weekly
news updates, regular policy briefings, and special reports on relevant issues.
Mentoring from a network of members who have gone through the process.
Hiring guides and a nationwide list of organizations that provide work-ready
candidates.
Free, hotline assistance to help small companies with 250 or less employees
obtain the federal tax credit designed to help offset training and retention
costs.
This "win-win" program benefits everyone-business, government, individuals,
and society as a whole. Companies gain access to a new pool of talent and the
assistance needed to tap it. Welfare recipients open the door to independence
and a better life. Communities benefit from strengthened families and the improvement
in children's lives that come with self-sufficiency and the prospect of a brighter
future.
For more information about the Welfare to Work Partnership, call 1-888-USA-JOB1.
California Trickle
Up Program Wins Awards
Trickle down is an often-heard
term for how economic programs benefit society at all levels, but
have you ever wondered where the trickle dries up? People at the
lowest income levels can tell you it rarely reaches them.
That was the inspiration
for Trickle Up, founded in 1979 by former United Nations workers
Mildred Robbins Leet and her late husband, Glen. An international
nonprofit organization, Trickle Up is dedicated to reducing poverty
by helping the lowest-income people around the world start or expand
their own businesses. Since its inception, the organization has
helped low-income entrepreneurs start or expand more than 70,000
businesses in 115 countries.
Launched in the United
States in 1994, this program has become an important tool in the
welfare-to-work transition. It enables the poor to create their
own capital, provides non-formal education, and partners with a
network of sponsoring community groups that provides coordinators
to administer the program.
Upon acceptance into
the program, entrepreneurs work with their coordinators to create
a business plan; once that is approved, the entrepreneur receives
an initial grant of $500. Grant recipients must spend a minimum
of 250 hours during a three-month period working in their enterprise,
undergo 25 hours of business counseling, and save or reinvest at
least 20 percent of all profits in the firm. When these latter requirements
are met, the entrepreneur receives another $200, a total of $700.
Last year the Soroptimists
of Historic Auburn partnered with the Sierra College Small Business
Development Center, the Sierra Economic Development District, and
child care service agencies in Placer and Nevada Counties to bring
the first Trickle Up to California.
Because childcare is
one of the biggest obstacles faced by parents transitioning from
welfare to work, this program helps those who wish to start or expand
licensed childcare facilities. In addition to fulfilling the usual
Trickle Up program requirements, entrepreneurs must also agree to
accept children of parents in the welfare-to-work program. The program
has just been named the 1999 Welfare to Work Program of the Year
by the SBA's Sacramento District.
The program's first entrepreneur
has also won acclaim. Pamela Weaver Baker has been named 1999 Welfare
to Work Entrepreneur of the Year for the SBA's Sacramento District.
The mother of two small children and a former aid recipient, Ms.
Baker went back to school while on public assistance. Taking early
childhood education classes, she graduated with honors in 1997 from
California State University, Sacramento.
With limited resources,
she established her childcare center, The Playhouse. That's when
she discovered the Trickle Up program that has helped her obtain
the seed money and business skills she needs to succeed. Her $700
grant funded new equipment and liability insurance necessary to
work with state-funded programs to care for children whose parents
are beginning to work or attend training programs.
Ms. Baker and her Playhouse
clearly validate the Leets' vision that with only a minimal investment,
poverty can be eradicated-one business at a time.
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The Healthy Families
Program
Ensuring Care for
California's Children
From tabloids to talk
shows, from magazines to mega-selling books, the topic of health
has captured the public's interest as never before. As a small business
owner, there is likely one variation on this theme that most draws
your attention: health insurance.
People are concerned
about their health and how it will be provided for. For your company
to attract the best workers, being able to offer your employees
quality health care options is key. Unfortunately, as a small business
owner you may not be able to afford much. In the past, this may
have meant that your employees' families would go without health
insurance. This situation can be particularly damaging to children,
for whom preventative health care means the most.
Healthy Families Is
Started
California's Department
of Health Services is trying to change that scenario with the Healthy
Families Program, which was created to help families who slip through
the cracks of the health care system. According to the March 1996
Current Population Survey, California's children fall into four
categories: 53 percent are covered through employer-based plans,
three percent through privately purchased health plans and 25 percent
through Medi-Cal. Seventeen percent of children in California have
no health insurance at all.
Your employees may have
children who comprise this last category, because as workers they
earn too much to qualify for Medi-Cal, but do not make enough to
purchase their own insurance.
Where Do These Children
Go?
Approximately 580,000
children in California qualify for the Healthy Families Program.
These are children whose family income levels fall between 100 to
200 percent of the federal poverty line (FPL), equivalent to an
annual income between $16,500 and $33,000.
Nearly 75 percent of
uninsured families are low income and earn less than 200 percent
of the FPL. Hospitals and emergency rooms bear the brunt of uninsured
children's health problems, when preventive and primary care could
have easily remedied their illnesses or kept them from developing.
The high cost of caring for uninsured children in emergency situations
is deferred with taxpayer money.
Some may think it would
be easier to expand Medi-Cal coverage to include this demographic.
However, Healthy Families provides affordable health care for working
families who may have employer-based insurance under other circumstances.
The program also helps
participants avoid "welfare stigma" because coverage is subsidized,
not entirely funded by government money. Best of all, it provides
enrollees with the opportunity to choose from a wide range of health
plans, much as if they were shopping for private coverage.
Healthy Families Needs
You
The success of the Healthy
Families Program depends on the Department of Health Services getting
the word out to those who qualify. Since many of the people whose
families qualify work for small companies, California small business
owners play a key role in the outreach process.
While Healthy Families
is California specific, similar programs are underway throughout
the United States. For more information on the Healthy Families
Program, call (800) 880-5305. If you live outside California and
want to know what's being done in your region, contact your state
health department
Details about the
Healthy Families Program
Eligibility:
Family income
between 100 and 200 percent federal poverty line--$16,500 to $33,000
for a family of four.
Not eligible for
no cost Medi-Cal.
Currently uninsured
and not covered by employer plan for prior three months.
Citizenship and
immigration status of child--not the parent--must be verified.
Children must
be between the ages of one and 18.
Cost:
Monthly premiums
of $4 to $9 per child.
Maximum monthly
premium per family is $27.
Fourth month free
if three months paid for in advance.
Disenrolled for
non-payment of premium with a 60-day grace period.
Program Benefits:
$5 copayments
for most services ($250 annual limit per family).
No copayments
for preventative or --inpatient care.
Dental and vision
plans.
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Excerpted with permission from Small Business Success,
Volume XII, produced by Pacific Bell Directory in partnership with the
U.S. Small Business Administration.
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