Retailing

Articles

"Ending the Paper Chase: Applying Electronic Data Interchange" by Michael D. Phillipus. Risk Management, April 1998, p. 37-40.
–Discusses e-mail, electronic forums, savings and vendor requests, and advises on how to enhance relationships with customers.

"A Guide to Electronic Commerce" by J. Lowell Mooney and William D. Pittman. Management Accounting, September 1996, p. 43-44.
–Lists a wide range of automated management systems and their benefits, including electronic fund transfers.

"Virtual Mall: A Guide to Web Sites for Consumer Services" by Bill Marbach. Fortune Technical Buyer’s Guide Supplement, Winter 1998, p. 262-265.
–Discusses online advantages, marketing unlimited inventory, and platforms for small specialized retailers.

Books

Ford, Warwick and Baum, Michael S., Secure Electronic Commerce. Prentice Hall, 1997.
–Gives complete and up-to-date coverage of technical, legal and practical issues related to Internet commerce.

Gascoyne, Richard J. and Ozcubukcu, Koray, Corporate Internet. International Thomson Publishing Company, 1997.
–Teaches how to predict and monitor Internet customer needs, and strategize an online marketing effort.

How to E-Commerce. SCORE. (800) 634-0245.
http://www.score.org
–Gives nuts-and-bolts information about e-commerce to help small businesses understand and improve shopping cart technology, electronic payments and online customer service.

Kalakofa, Ravi and Whinston, Andrew B., Electronic Commerce: A Manager’s Guide. Addison-Wesley Publishing Company, 1996.
–Provides a solid introduction to e-commerce and the Internet service provider industry by addressing such key issues as security and customer service.

Keen, Peter G.W. and Ballance, Craig, Online Profits: A Manager’s Guide to Electric Commerce. Harvard Business School Press, 1997.
–Defines 150 terms and concepts regarding technology, communications and organizing an online business. Presents a detailed explanation of electronic data interchange.

Kosiur, David R., Understanding Electronic Commerce. Microsoft Press, 1997.
–Defines e-commerce, and explains how to handle money on the Internet and maximize the usefulness of an online catalog.